Union Graduate College

Union Graduate College

Since its tuition was at the higher end of the cost spectrum, Union needed to project an image that instantly conveyed higher value. We positioned Union as teaching more than just skills, students also graduated with vision—an ability to make big decisions that would shape the future.

The Skill and Vision to Lead.

Union Graduate College is a leader in Management, Education, Engineering and Bioethics. We rebranded the institution with a new logo, website and admissions brochures.

Union Graduate College brochure

Design Foundation

We created a strong graphic identity that carried across all communications. The identity conveyed a sense of quality and prestige, successfully unifying a wide array of publications.

Alumni and Development

We also helped the college reach its goals with a case statement for a highly successful fundraising campaign, an alumni news quarterly and annual fund direct mail.

UGC Energy
  • UGC Brochure covers

    School Brochures

  • UGC Education Brochure spread
  • UGC Building Campaign cover

    The Building Campaign

  • UGC Building Campaign spread
  • UGC Pocket Folder

    Pocket Folder

  • UGC Energy Brochure

    Energy Brochure

  • UGC Newsletter cover

    UGC Newsletter

Union Graduate College Website

The Union Graduate College website incorporated design elements established in the print materials to create a unique brand experience. In addition to the main site we also created a microsite for a major development campaign and separate site for a joint partnership with the Mt. Sinai School of Medicine.