The first technological research university in the country, reimagined for the 21st century.
We dramatically changed perceptions about the school with an award-winning television and digital campaign.
We repositioned this public research university with a new logo, identity system and admissions campaign.
We helped Cobleskill appeal to a broader audience while still maintaining its reputation as a premier agriculture college.
A rebranding for a respected graduate school offering degrees in business, engineering, education and bioethics.
A redesign for a thought-provoking magazine that explores tough topics with in-depth writing.
Giving a strong identity to the brand which unites two single-gender schools into one institution.
Maintaining a lifelong conversation between alumni and school that boosts loyalty, participation, and giving.