Union Graduate College is a leader in Management, Education, Engineering and Bioethics. We rebranded the institution with a new logo, website and admissions brochures.
We created a strong graphic identity that carried across all communications. The identity conveyed a sense of quality and prestige, successfully unifying a wide array of publications.
We also helped the college reach its goals with a case statement for a highly successful fundraising campaign, an alumni news quarterly and annual fund direct mail.
The Union Graduate College website incorporated design elements established in the print materials to create a unique brand experience. In addition to the main site we also created a microsite for a major development campaign and separate site for a joint partnership with the Mt. Sinai School of Medicine.